On this episode of The Wednesday Call, Andy Albright talks about freedom, time, money … and how you can get more of it.
How many times have you wished you had more of all those three things? What if you had the opportunity to get more of all three? If you were given a shot to take control of everything you did and the manner in which you did it, would you go all in to make it happen?
When you are talking to people, are you selling the importance of niche marketing? Are you building relationships that go beyond the product that you are selling? If you can find out what a person’s itch is and scratch it, then you are going to win big. If you can keep helping people eliminate their itches, then you are going to win in a big way. When you find out what people want, then you can sell them that. Figure out how to connect with people early and stop trying to sell that you have a cure. Find out what their hurt or need is and help them fix it.
People want to work with who they like. They also want an opportunity that works too. If you can find a place that gives you both, then you are going to stick with it. That’s what The Alliance needs to keep offering people. A chance to be with people they like and a place where they can make money too. Get in the habit of finding out what a person likes and what they want when you first meet them before you try to hammer them over the head about what we do before you even find out what they want.
When you market yourself and what you do in a different way, you probably will get better results. Tell people why you are great and why the meeting you attend is the best. Don’t just say there’s a meeting next week. Tell them why the meeting is great, but say it in a way that is tailored to what they are looking for right then.
When you can offer people a cure for their ailment, then you can win over the curious because you have shown empathy and worked to understand who they are, what they want and what they need. If you can solve the problem, you will win the game. When you deliver a solution to what ails them, then you are going to a hero to them. Be a problem solver for people and you will see your business blow up. Be the hope that people are looking for.
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